SCOTT HUG received his BFA from the School of the Art Institute of Chicago and a Masters in communication design from Pratt Institute. In New York, Hug’s work has been featured at John Connelly Presents, Deitch Projects, White Box, D’Amelio Terras, Feature Inc., and Greene Naftali; gallerie du jour agnes b. in Paris; and Hiromi Yoshii Gallery in Tokyo. His work has been reviewed in the New York Times and has appeared in the New Art Examiner and Zingmagazine. In 2004, he was awarded a Rema Hort Mann grant.
Scott Hug’s work explores surface and consumption, investigating our obsession with media and our current dependency on technology. He is the founder of K48 (2000–2010)—a multi-media collaborative artist-run publication. More of his work can be seen at www.scotthug.com
K48 is the quintessence of publication-as-synthesis, embracing music, fashion, art, and design as it disregards genre in the pursuit of an aesthetic of sensory overload. Its name evokes the inscrutable codes at the loose in the culture (on pharmaceuticals, automobiles, electronics, and weapons). Each Issue is a CD-size block, containing contributions from dozens of artists, friends and heros, often with a CD of music and videos. Youth Culture permeates the magazine, from the implicit demographic of its advertisements to the explicit youth of issue 3’s “Teenage Rebel.” Anarchy lies in the magazine’s tonal diversity, in its appropriation of styles and icons from the broader culture. The result is an idiosyncratic, collaborative parallel culture that blends naïve celebration with curious skepticism, a self-described “personal expressive Pop.” K48 exists, according to Hug, as an “act of generosity on everybody’s parts,” a hybrid even in its perpetuation. —Victor Brand, In Numbers: Serial Publications by Artists Since 1955, Andrew Roth and Phil Aarons, PPP Editions, 2010.